Lille P.
Brand Identity

Agency: Frank
Client: Lille Persille
Design: Geir Solem Lysbakken / Elisabeth Limi
Photo: Erik Fuglseth
Interior Architect: Haptic

Lille P. is a healthy fast food chain and cafe. Their concept is based on providing healthy take away food that is hand-made at the spot, as well as a comfortable environment for a cup of coffee and a quick meal. They also offer each and every customer the chance to customize their own food experience.

We created a visual identity that is strong and playful with a warm welcoming atmosphere in a busy and noisy indoor surrounding. We built the design around a charming logo placed in a soft circle, symbolizing harmony of eating good healthy food. The concept was developed in a collaboration with Haptic Architects. Combining the graphic design with Haptics interior led to a strong concept with integrated design visuals.