Køltzow

Brand identity

When seafood & fine meats company Køltzow (est. 1913) needed a new identity, it felt like a natural choice to photograph some of their beautiful products and experienced employees. Also, the new symbol reflects the origins of the products; the K of Køltzow is tilted so that, when put together with the W (from the original name W. Køltzow), they form a mountain range – set above the horizontal line of the sea.

Køltzow is part of BAMA – Norway's biggest fruit- and vegetable supplier. The trucks are combined BAMA/ Køltzow-vehicles, and so have to communicate both greens and seafood/ meat.

Køltzow_landskap-2000×1130
KW443
9115f922624385.55cb367ea5d75
93a7b7b7da9b847addae784fd7aadbc72-1000×667
Køltz_66
Køltzow_esker
KW61
Køltzow_preview_lb
c7783622624385-1.55cb3a49539a6
d31c36ab9c3b253eb1ff445b9e69675c-1000×667
KW132
Køltzow_Preview
Koltzow_by_mission_cover
b4bb1022624385.55cb367eaa3ee
KW441
Koltzow_by_mission_truck2

Agency: Mission Design
Designers: Gøril Torske, Geir Lysbakken, Sigrid Pfanzelter and Kine Ugelstad
Art Direction: Gøril Torske and Sigrid Pfanzelter
Photography: Veslemøy Vråskar at Palookaville and Mathias Fossum
Copy: Dag Evjenth
Account manager: Bård Annweiler
At Køltzow/ BAMA: Ingebjørg Hjortdahl and Linda Langebro

Work

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