Bokgildet
Visual Identity

Agency: Dinamo Design
Client: Fylkesbiblioteket
Design: Geir Solem Lysbakken / Natalia Castanho Paredes
Motion: Kasper Bergquist
Project manager: Turid Rønningen

The Book Guild is a literature seminar that highlights new literature for adults. 20 facilitators from libraries in Akershus, Buskerud and Østfold provide you with updated knowledge about cultural fund books. The Book Guild receives support from the Arts Council of Norway.

The target group for the seminar is library staff, teachers, and others who work with literature dissemination to adults. The design concept is to promote diversity for cultural fund books, served with a playful identity both in logo and colorful use of illustration.

The identity can be expanded by building elements depending on which surfaces will be used, and can also be combined with colors and movement.